Private labels: Crafting a winning store brand strategy
We’re entering the store brands boom
Your own brand is more than a product — it’s the embodiment of your store’s promise and values. With store brand sales hitting a record $236.3 billion last year, now’s the time to revamp your private–label strategy with bold branding and packaging that sparks authenticity and boosts revenue!
I’m ready to join the store brand revolution and transform my private-label brand!
De-bland your store brand with bold creative
Leverage a boutique creative agency that specializes in bold, dynamic and data-driven branding. Quad’s creative team delivers bespoke content that resonates with the right audiences, crafting an authentic private–label identity that builds consumer trust. From concept to campaign, we ensure your brand communicates your mission and drives action and loyalty.
Data-driven insights make your packaging irresistibly add-to-cart-able
Empowering retailers to stand out in a competitive marketplace, Quad’s Accelerated Marketing Insights and pre-market testing deliver consistency and distinction across every touchpoint. With both virtual and in-person prototyping, heat–mapping technology and more, you can feel confident that your private–label brand resonates with your consumers and stacks up against national brands.
A production partner who can do the heavy lifting
Quad’s strategic packaging design and production solutions bring your private–label brand to life with speed and scale. Our in-house production capabilities ensure high-quality packaging, streamlining your workflow and providing a complete, 360° retail partner experience.
Align with your
authentic brand
Ensuring your store brand reflects your core values transforms your revenue potential.
Find your unique
differentiator
Identifying what sets your own brand apart drives loyalty in a crowded marketplace.
Build a customer-obsessed
brand strategy
Focusing on your customers’ needs, preferences and expectations boosts purchases.
2,700+ brands are built on Quad
