2024 direct marketing budget planning
Watch our latest webinar with eMarketer to learn how to get more from your DM budget
October 20th, 2023
For direct marketers, budget planning season can be a challenge.
Headwinds facing decision-makers include postal rate increases, higher paper costs, production cost increases and other limits in resources, forcing brands to make difficult choices — for instance, between acquisition or retention, and single vs. multichannel execution.
Well, what if you could be more effective while optimizing your direct marketing costs at the same time? What if you could print less and be more effective? Watch our latest webinar with eMarketer to learn how to get more from your DM budget.
Quad’s toolkit is a great way to help validate your plans for next year while giving you additional ideas to free up budget to do even more than you hoped.
Explore these resources:
- A 2024 budget planning checklist with 10 ideas for maximum savings.
- A budget-savings infographic that highlights areas of opportunity for value and improved performance.