January 2025 marketing calendar

Conferences, events, industry gatherings — plus big cultural moments to watch out for

January 4-6

ASI Show Orlando
ASO Show Orlando positions itself as “the first promotional products trade show of the year.” The three-day get-together is set to include lunch-and-learn sessions, brainstorms, product previews and a keynote from Stephanie Stuckey, Chair of Stuckey’s. 

January 5

Golden Globes
The last (2024) Golden Globes telecast reached 9.4 million viewers, per Billboard. This year’s show, the 82nd edition, will be hosted by comedian and actress Nikki Glaser and broadcast on CBS. 

January 5-7

Lead Generation World
Set to take place at Seminole Hard Rock Hotel & Casino Hollywood, Lead Generation World (LGW) is meant for anyone who generates or buys leads — or provides services to those who do. 

January 7-10

CES 2025
The biggest U.S. tech conference of the year, CES is where brands, tech leaders and startups from across the world come to see and experience the latest tech innovations and solutions. Keynote speakers for CES 2025 include SiriusXM CEO Jennifer Witz. Josh Golden, Eric Ashworth, Joshua Lowcock are among the Quad team members who will be in attendance.  

January 12-14

NRF 2025: Retail’s Big Show
The National Retail Federation’s (NRF) biggest event of the year brings together 6,000+ brands and retailers from around the world. Speakers are set to include executives from New Balance, Target, Foot Locker, Walmart, Goldman Sachs, Sephora. Stop by booth 1241 to see how Quad is helping retail marketers optimize every step of the shopper journey through innovative solutions designed to create seamless, personalized connections across household, in-store and online. 

January 19-22

StorePoint Retail
This event is designed with both retailers and suppliers in mind, with a focus on the in-store shopping experience. Quad’s In-Store team will be in attendance to share insights and strategies to help retailers and suppliers elevate the in-store experience and drive shopper engagement. 

January 20

The College Football Playoff National Championship
This championship game will mark the first edition of the expanded 12-team College Football Playoff (CFP) format, which means an additional round of games for marketing activations and TV ads galore (inevitably including a healthy dose of “Fansville” spots from CFP sponsor Dr Pepper).

January 21-23

Cosmoprof North America
Cosmoprof North America brings together retailers, distributors, brands, suppliers and investors from across all areas of the beauty industry — from skincare to hair. 

January 23-24

The Financial Marketing Summit 2025
The Financial Marketing Summit (FMS) brings together financial publishers, marketers and trader-educator to “share what’s working to build their businesses now,” per FMS. 

January 23-February 2

Sundance Film Festival 2025
This iconic film festival was founded by Robert Redford to surface and celebrate new original works from independent filmmakers. But the festival, which has a combined in-person and online attendance of more than 400,000 people, has also become a high-profile platform for brand activations, with 2025 partners including Acura, Adobe, White Claw, Canon and United Airlines.

January 26-28

IAB Annual Leadership Meeting
This three-day event for digital marketers includes “agenda-setting discussions, thought-provoking panels, breakouts, firesides and more,” per the Interactive Advertising Bureau (IAB), with topics ranging from the advertising potential of women in sports to retail media to AI. Guest speakers are set to include leaders from Meta, Google, The Trade Desk and more. 

January 26-29

StorePoint Fresh
This get-together for retailers and suppliers in the grocery/supermarket space focuses on “business-intensive networking to allow executives to review and evaluate products and services” from suppliers, per the event’s website. 

January 29-30

2025 ANA Creator Marketing Conference
This conference from the Association of National Advertisers (ANA) focuses on influencer/creator marketing trends and innovations. Brands and companies including Ulta Beauty, Danone, Tinder, Experian, NerdWallet, Hilton, PepsiCo and Unilever are set to attend.

January 30

Product Marketing Summit Washington, D.C.
This one-day event for product marketers focuses on “real-world case studies, essential strategies and innovative tools. Companies set to attend include eBay, Netflix, Uber, Spotify, Dell, PayPal, American Express, GitLab and Google. 

January 30-February 2

FMI Midwinter Executive Conference
Title sponsors of this gathering of food industry leaders include The Coca-Cola Company, Mastercard and Nestlé. Quad will be on hand with strategies to help retailers and wholesalers streamline the path to purchase and enhance in-store engagement, offering innovative approaches to create connected, impactful shopping experiences. 

Stay tuned for our February 2025 events calendar.