97th Annual Academy Awards
The Academy Awards ceremony is Hollywood’s most glamourous event — and an opportunity for marketers across categories to make a huge splash. This year’s ceremony, hosted by Conan O’Brien, will be broadcast live on ABC and streamed on Hulu. Keep an eye out for surprise celebrity ad cameos and mega-viral content on social media, plus debut trailers for movies from major studios.

Marketing 2.0 Conference USA 2025
The Marketing 2.0 Conference series aims to bring together a true global community across events in both the United States and Dubai. Attendees at the U.S. event in Las Vegas can expect plenty of networking events and opportunities, plus keynotes and panels covering everything from influencer marketing transparency to B2B strategy and link-building techniques.

Sustainability in Packaging US
This year’s Sustainability in Packaging US conference features 60 speakers from brands and organizations including Danone, Unilever, Medtronic, Kimberly-Clark and The Alliance Against Plastic Waste. They’ll be exploring trends in corporate sustainability, consumer perception, materials development, regulation and more. Pre-conference workshops — including one on supply chain packaging with DHL analysts — start in the afternoon of March 5.

SXSW 2025
Going strong for more than three decades, this iconic music, film and interactive media festival is still a big draw, attracting more than 300,000 attendees annually. SXSW’s unique culture-and-tech bent makes it a prime place for trendspotting; expect to see next-level brand activations, plenty of AI talk during the panels and, as the event inevitably starts trending online, a range of social media strategies for capitalizing on the buzz.

SPECS Show 2025
Hosted by Chain Store Age, SPECS Show convenes the nation’s leading retailers and suppliers in the store development industry “to learn, share ideas, develop business partnerships and find innovative solutions,” per the event’s website. Topics on the agenda include the future of store planning, women in retail, automating the workforce through AI, retail design in the digital era and more, with this year’s keynote set to be delivered by former NFL legend Troy Aikman.

Pack Expo Southeast 2025
The newest regional offshoot of Pack Expo bills itself as a “one-stop shop for packaging and processing solutions in the southeast’s vibrant manufacturing corridor.” This inaugural show will feature more than 400 exhibitors across verticals markets, with an emphasis on innovation for CPG and life science professionals. Industry experts and trade association leaders will cover a broad range of topics — from PET packaging to martech automation and robotics — during a series of fast-paced seminars.

CMO Summit
CMO Summit is an exclusive, invite-only event for senior marketing leaders. In addition to networking and discussions on pressing industry topics — including the implications of AI and the evolving role of CMOs within organizations — top marketing bosses from Time (Sadé Muhammad) and Bloomberg Industry Group (Maite Salazar) are slated to take the stage.

Product Marketing Summit New York
The agenda at Product Marketing Summit includes case-study analysis from thought leaders at blue-chip companies (Microsoft, J.P. Morgan, LinkedIn, Ticketmaster and others), skills development (peer workshops and roundtables) and what the organizers call “Labs” (interactive sessions on key competencies).

2025 NCAA Men’s Basketball Tournament
March Madness is a full-on cultural moment, and brands of all types use the annual college basketball playoff as a springboard for promos, campaigns, seasonal collaborations and elaborate social media rollouts. It all kicks off with the tournament bracket announcement (Selection Sunday) March 16; games run into the following month, with the penultimate Final Four round scheduled for April 5. ESPN has locked in a new exclusive rights deal to broadcast the tournament, and San Antonio’s Alamodome will host this year’s championship game.

Adobe Summit
Adobe’s biggest event of the year will focus on analytics (of course), B2B marketing, content management, CX design and generative AI. It’s a prime place to connect with leaders from top-tier companies (Coca-Cola, Bayer, Vanguard, Google) and demo new products and services. Notably, the Adobe Summit is a hybrid conference; participants can attend virtually or in person at the Venetian Resort in Vegas.

Ragan’s Social Media Conference 2025
Presented by Ragan and PR Daily, this event brings together “innovators, experts and tacticians” to help attendees “build out and level up social accounts that score timely, measurable wins every day,” per the event website. Topics covered are set to include AI-driven content creation, three-second storytelling and influencer partnerships, with keynotes from industry leaders at companies including National Geographic, John Deere and Chick-fil-A.

Shoptalk Spring 2025
Self-billed as “the most important event in retail,” Shoptalk brings together retailers, consumer brands and retail tech companies. The conference will feature over 200 senior leaders discussing trends such as retail media, the ecommerce customer experience and the future of marketing. Among the companies sending delegations: Mars Incorporated, Chanel, Levi Strauss & Co., Foot Locker, Gap Inc., HelloFresh, Mattel and Wayfair. Quad will host an exhibit booth (No. 1058) as well as private meetings.

2025 ANA AI and Technology for Marketers Conference
Meant “to empower marketing professionals with the knowledge, skills and insights needed to thrive in this increasingly data and tech-driven business landscape,” per the Association of National Advertisers’ (ANA) website, this one-day event — sponsored by Meta — will focus on the integration of AI into marketing strategies. Speakers are set to include representatives from Nestlé, Anheuser-Busch, Hilton, Salesforce and IBM.

Forrester’s B2B Summit North America
Targeted to B2B marketing, sales, customer and product leaders, Forrester’s B2B Summit North America will focus on the latest research, frameworks and tools for delivering customer-centric experiences. Speakers from Siemens, Nvidia, Equifax and, of course, Forrester are set to address topics ranging from privacy to integrated campaign planning.